Principles used by managers in running Apple Inc. Company
Introduction
Apple Inc. is a
multinational corporation located in California that deals with electronic
gadgets such as iPhone Smartphones, iPad tablets, iPods and Mac computers.
Since its inception in 1973, the company has tremendously grown to be the
second largest information and technology company in the world. Currently,
research shows that Apple Inc. is the most admired company in the United
States. This great success can be attributed to the excellent managerial and
planning skills by the Apple personnel.
Decision making process
Each and every
day, important decisions are to be made for the progress of the company. The
decisions may involve venturing into new markets, introduction of new products,
employment of more personnel, or even future planning of the company. In order
to arrive to make proper decisions, the Apple Company ensures that such
important decisions are first keenly analyzed and proper consultations made.
This ensures that the decisions made are beneficial to the company hence continued
profitability of the company in its business activities (Pettinger, 2006).
However, the
managers may sometimes make smaller decisions touching on their departments
without consultations with the board members. These small decisions may include
hiring and firing of personnel, implementing small budget allocations to
different sectors etc.
Staffing
Managers of Apple
Inc. have the responsibility of ensuring that they have employees who can perform
fully in the company. They are involved in setting of the guidelines and
qualifications for the recruitment of new personnel in the company. In
addition, they normally are present to supervise the interview process in the
recruitment process of most of the senior personnel in the company.
Moreover, the
managers ensure that the new employees are well trained and updated on the
company policies. This can be done by organizing induction forums for the new
employees where the new employees are educated on how best to improve the
profitability of the company.
Correct inventory levels
Inventory level is
the current amount of product that a business has in stock. Through analyzing
the inventory levels, the managers would be able to decide on whether to produce
more or less. The analyses of the inventory levels can be done by monitoring
the amount of products produced and pile up in the business stock.
Pricing
The managers of
Apple Inc. have the sole responsibility of determining the prices of Apple
products in the market. In order for them to decide on the market price of a
product, factors such as competition, raw materials of the products,
technological levels etc. are considered. In addition, the pricing decisions
are also made depending on the prevailing economic status of the world.
Demand
The demand of
Apple products are dynamic in nature hence are influenced by many factors. These
factors include pricing, government taxation, sales promotion, competitors,
technological level etc. However, the managerial skills play a crucial role in
ensuring that these factors favor Apple products in the market. The management
is therefore tasked with making important decisions that would improve the
demand of its products.
Conclusion
In conclusion, the
success of the Apple Inc. has been due to proper decisions made by the
managerial team. This is because the management has been able to set up proper
decision making policies, good staffing, proper pricing hence ensuring that the
demand of the Apple products remain high. Therefore, for the growth of a
company, the managers should be innovative and good decision makers thus
resulting to increased profitability.
References
Pettinger, R (2006) Introduction to
management. London: Palgrave Macmillan.
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